The University of Kentucky sports network has announced a new way for fans to stay connected and informed about all things Kentucky Athletics. Starting on December 8th, subscribers will receive a daily email newsletter called “The Big Blue Brew,” presented by Commonwealth Credit Union. The newsletter will provide a mix of news, trivia, highlights, and important information about upcoming games and events.
“We are excited to bring ‘The Big Blue Brew’ to our passionate fanbase,” said Commonwealth Credit Union President and CEO, Karen Harbin. “This daily dose of energy and information will help fans kick-start their mornings while keeping them up to date with everything happening with the Cats. It’s just one more way that Commonwealth Credit Union is making a positive impact in Lexington and beyond.”
The newsletter will include a variety of features designed to engage fans. “Stock Up” will provide bite-sized updates from every program, along with highlights from the previous night’s games that could rival those seen on SportsCenter. “One Big Thing” will showcase a top highlight or news story of the day. Podcasts will also be available to upgrade fans’ morning commute, and contests will be held for a chance to win prizes. UK Sports Network and Sport & Story, a leading content production and technology company, will curate the content for the newsletter.
“The Big Blue Brew” is free, and fans are encouraged to sign up today to start their mornings with a boost of excitement for Kentucky Athletics. “We can’t wait to offer daily, official, and exclusive content to UK fans,” said Senior Vice President of JMIS Properties, Kim Shelton. “It will provide a behind-the-scenes viewpoint to the passionate fanbase and help kickstart their mornings with a collective enthusiasm for UK Athletics.”
To sign up for “The Big Blue Brew,” fans can visit the website provided in the article.
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About Commonwealth Credit Union:
Commonwealth Credit Union was established in 1951 and has seen significant growth over the years, now boasting over $2 billion in assets. With 17 branches throughout Central Kentucky and the Louisville Metro Area, the credit union serves members from all walks of life. Their mission is to better lives through their passion to serve, combining up-to-date technology with a personal touch.
About JMI Sports:
JMI Sports is a leading media rights and venue development company that manages collegiate multimedia rights, sponsors sales agency representation, and project management expertise for collegiate and professional sports facilities. They aim to maximize each client’s economic potential through customized initiatives, including marketing, branding, and facility design strategies. JMI Sports has partnerships with prestigious universities across the United States and also represents several conferences. The company was founded in 2006 by CEO Erik Judson and technology entrepreneur John Moores.
